A quiet night
15–20min
The sheet stays wet, still full of essence.
- Hydration, calm, and the cool-on-contact feel
- For an ordinary evening, or skin that's dry and easily annoyed
The night-before mask for the day that matters.
Most skincare asks for consistency. Every night, forever, and maybe in a few months you'll see something.
DAYBFOR asks for one night.
We built this for people who don't have a ten-step routine and aren't going to start one — but who still have a day coming up that matters. A wedding. An interview. A flight. A face you'll see again.
You don't need to have been doing this for years. You just need tonight.
Most sheet masks are fabric. Cotton pulp, woven into cloth, then soaked in essence. The essence sits on top and evaporates while you wear it.
Bio-cellulose isn't woven. It's grown.
Coconut water is fermented, and the microbes in it spin out cellulose fibers — about 20 to 100 nanometers wide, roughly a thousandth the width of a cotton fiber. They grow into one continuous web, not separate threads laid across each other.
That's why it behaves differently. The web has enough surface area to hold around 50 times its own weight in essence. It follows the curve of your face instead of bridging across it. And as water leaves the web, it contracts — which is when it lifts what was sitting on your skin.
It costs several times more than cotton or gel. We use it because D-1 only gets one night.
14 active ingredients, grouped into five things the formula is built around.
Patented process — bio-cellulose sheet produced by our sheet manufacturer under its patented method (KR 10-1385501, registered 2014).
Vegan certified — sheet material certified by the Korea Agency of Vegan Certification (L 039-001).
Biodegradable — 93.7% vs. standard cellulose. FITI Testing & Research Institute, KS M ISO 14855-1, 45-day industrial compost test.
Sheet performance — holds roughly 50× its own weight in essence, and lowers skin surface temperature by about 5°C (KATRI sheet material tests).
All figures above refer to laboratory testing of the sheet material, not clinical results for the finished product.
Two ways to use one sheet — see The Timer below.
A single-use sheet, saturated and heavy — closer to a treatment than a routine step.
It goes on cold and stays cool. It grips every curve without sliding. As the water leaves the sheet, it tightens — and that's when it lifts surface oil and dead skin. Peel it off, and if you rinse the sheet you can see what came with it.
Then you sleep on it. That's the whole thing.
Cosmetic product. Not intended to diagnose, treat, cure, or prevent any disease.
All figures refer to laboratory testing of the sheet material, not clinical results for the finished product.
The night-before mask for the day that matters.
Most skincare asks for consistency. Every night, forever, and maybe in a few months you'll see something.
DAYBFOR asks for one night.
We built this for people who don't have a ten-step routine and aren't going to start one — but who still have a day coming up that matters. A wedding. An interview. A flight. A face you'll see again.
You don't need to have been doing this for years. You just need tonight.
Most sheet masks are fabric. Cotton pulp, woven into cloth, then soaked in essence. The essence sits on top and evaporates while you wear it.
Bio-cellulose isn't woven. It's grown.
Coconut water is fermented, and the microbes in it spin out cellulose fibers — about 20 to 100 nanometers wide, roughly a thousandth the width of a cotton fiber. They grow into one continuous web, not separate threads laid across each other.
That's why it behaves differently. The web has enough surface area to hold around 50 times its own weight in essence. It follows the curve of your face instead of bridging across it. And as water leaves the web, it contracts — which is when it lifts what was sitting on your skin.
It costs several times more than cotton or gel. We use it because D-1 only gets one night.
14 active ingredients, grouped into five things the formula is built around.
Patented process — bio-cellulose sheet produced by our sheet manufacturer under its patented method (KR 10-1385501, registered 2014).
Vegan certified — sheet material certified by the Korea Agency of Vegan Certification (L 039-001).
Biodegradable — 93.7% vs. standard cellulose. FITI Testing & Research Institute, KS M ISO 14855-1, 45-day industrial compost test.
Sheet performance — holds roughly 50× its own weight in essence, and lowers skin surface temperature by about 5°C (KATRI sheet material tests).
All figures above refer to laboratory testing of the sheet material, not clinical results for the finished product.
Two ways to use one sheet — see The Timer below.
A single-use sheet, saturated and heavy — closer to a treatment than a routine step.
It goes on cold and stays cool. It grips every curve without sliding. As the water leaves the sheet, it tightens — and that's when it lifts surface oil and dead skin. Peel it off, and if you rinse the sheet you can see what came with it.
Then you sleep on it. That's the whole thing.
Cosmetic product. Not intended to diagnose, treat, cure, or prevent any disease.
All figures refer to laboratory testing of the sheet material, not clinical results for the finished product.
The timer
One sheet, one formula. Bio-cellulose changes state as it dries, so the clock is the only thing you adjust.
Why the clock
In KATRI's sheet material test the bio-cellulose was still holding its form at 30 minutes, the end of the test window — the point where it has only just begun to dry down. Everything after that is the sheet contracting.
A quiet night
15–20min
The sheet stays wet, still full of essence.
The night before
40–60min
The sheet dries down, contracts, and grips.
Two ways to use one sheet — not two strengths. Longer doesn't multiply anything, and we don't recommend wearing it overnight. KATRI figures are lab tests on the sheet material under accelerated conditions over a 30-minute window, not tests of results on skin.
First date. Job interview. Wedding. Shoot. A 6am flight. You don't need a 12-step routine. You need one night, done right.
It grips like a second skin — so you can stretch, scroll, fold laundry, or finish that email while it works. No slipping, no re-adjusting.
Take it off, press in what's left, lights out. Nothing to rinse off, no follow-up steps.
First date. Job interview. Wedding. Shoot. A 6am flight. You don't need a 12-step routine. You need one night, done right.
It grips like a second skin — so you can stretch, scroll, fold laundry, or finish that email while it works. No slipping, no re-adjusting.
Take it off, press in what's left, lights out. Nothing to rinse off, no follow-up steps.
50× Essence held
−5°C Cooling feel
1/1,000 Second-skin fit
1 Night
Figures are KATRI tests on the bio-cellulose sheet material. "50×" refers to the sheet's own weight, not to other sheets. "1/1,000" compares fiber width to standard pulp fiber. Not clinical results for the finished product.
We're a one-product brand, so there's nowhere to hide.
Every batch is screened before it's filled. None of it makes the mask magic — it just means you know exactly what you're putting on your face.
We're a one-product brand, so there's nowhere to hide.
Every batch is screened before it's filled. None of it makes the mask magic — it just means you know exactly what you're putting on your face.
Sheet masks have been through three material generations. Here's what changes between them, measured side by side.
A cotton sheet is fabric with essence on it. A gel mask sits close but has little to release. Bio-cellulose is grown, not woven — fermented from coconut water into a continuous nano-fiber web. It holds about 50 times its own weight in essence, and it's the only one of the three that does something as it dries: it tightens, and takes what was sitting on the surface with it.
It costs several times more to produce. We use it because D-1 only gets one night to work.
Sheet material tests by KATRI (Korea Apparel Testing & Research Institute). "50× its own weight" refers to the sheet's own weight, not to other sheets. Saturation timing measured under 60°C accelerated conditions, which differ from normal use. Rows without a figure describe general material characteristics, not head-to-head testing. Results describe the sheet material and are not clinical results for the finished product. Comparison is between sheet material types, not specific commercial products.
Sheet masks have been through three material generations. Here's what changes between them, measured side by side.
A cotton sheet is fabric with essence on it. A gel mask sits close but has little to release. Bio-cellulose is grown, not woven — fermented from coconut water into a continuous nano-fiber web. It holds about 50 times its own weight in essence, and it's the only one of the three that does something as it dries: it tightens, and takes what was sitting on the surface with it.
It costs several times more to produce. We use it because D-1 only gets one night to work.
Sheet material tests by KATRI (Korea Apparel Testing & Research Institute). "50× its own weight" refers to the sheet's own weight, not to other sheets. Saturation timing measured under 60°C accelerated conditions, which differ from normal use. Rows without a figure describe general material characteristics, not head-to-head testing. Results describe the sheet material and are not clinical results for the finished product. Comparison is between sheet material types, not specific commercial products.
Order before we ship and every ten sheets comes with two more, free. Nothing to enter — it's added at checkout.
Order before we ship and every ten sheets comes with two more, free. Nothing to enter — it's added at checkout.